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Canopy 5

Canopy 5's Website

Date

March 2025–Present

Industry

Commercial Real Estate

Capabilities

Website Design, Brand Strategy, Creative Operations, Digital Management

Since March 2025, I have served as the Senior Graphic Designer and Creative Lead for Canopy 5, where I manage the brand visual narrative from the ground up. My work is highly collaborative and multi-disciplinary, ranging from architecting multi-channel marketing plans to designing intricate site maps and nationwide coverage graphics for high-stakes project visualization. I specialize in merging technical architectural assets with high-impact design to create investor-ready materials that win competitive bids and drive partner engagement with global brands such as Tesla and BMW.

By managing the company digital presence via WordPress, I ensure the website remains a high-performing hub for our latest development projects. A significant part of my role involves coordinating visual storytelling for these assets, where I collaborate with photographers and videographers on-site to capture project milestones, ribbon-cutting ceremonies, and corporate headshots. By directing these content captures and providing clear visual guidelines, I ensure a cohesive brand story across every physical and digital touchpoint. Beyond traditional print and social media, I act as the creative lead for RFP responses and web layouts, transforming technical data into persuasive, high-impact design that directly supports our business development goals and regional expansion.

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